Talent Nexus · Hire Right

Position: Digital Marketer
Location: Nairobi
Salary: Negotiable based on experience and competence

Our client is a well-established and reputable real estate Company.

They are looking for a data-driven, sharp and proactive digital marketer who can turn insights into results.

The successful candidate will be responsible for driving measurable growth — leads, conversions, and ROI — through well-targeted digital campaigns and continuous data analysis.

This is not a content posting role.

If you enjoy working with numbers, testing ideas, and optimizing performance daily, this role is for you.

What Success looks like:

• You can clearly explain why a campaign is performing or not

• You consistently improve cost per lead and conversion rates

• You test, learn, and optimize — not guess

• You bring ideas backed by data, not assumptions

Key Responsibilities

Plan, execute and optimize Meta lead generation campaigns
Analyze campaign performance and continuously improve cost per lead (CPL), conversion rates, and ROI
Define and refine target audiences using data and insights
Build and manage campaign structures, A/B tests, and funnels
Track and report on performance using Excel, dashboards, and analytics tools
Work closely with internal teams to align campaigns with business goals
Identify growth opportunities and recommend data-backed strategies

Required Qualifications, Skills and Experience

Must Have:

Strong analytical background (Degree in Statistics, IT, Data Science, Actuarial, or related field)
Comfortable working with data, numbers, and Excel (pivot tables, analysis, basic modelling)
2-3 years experience in a similar role
Basic understanding of digital marketing funnels and customer targeting
Experience (or strong interest) in Meta Ads / paid digital campaigns
Ability to think critically, solve problems, and make decisions from data
Confident, proactive, and able to work independently in a fast-paced environment

Nice to Have (Advantage):

Experience running paid ads (Meta, Google, TikTok)
Familiarity with Google Analytics or similar tools
Basic knowledge of SQL, dashboards, or data visualization tools
Experience in lead generation or performance marketing

If this describes you and you meet the outlined qualifications and skills, please submit your application on/before Wednesday 20th May 2026.

N.B: Only shortlisted candidates will be contacted.

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